Master Menu Engineering

Master Menu Engineering

Unlock data-driven profitability for your food business. Master Sales Tracker is the complete Excel-based system that automatically analyzes your menu, identifies profit opportunities, and tells you exactly which dishes to promote, reprice, reformulate, or remove.

Whether you run a food truck, restaurant, bar, or any food service operation, this system gives you the strategic insights professional chains use—without the enterprise price tag.

How It Works

Upload your sales data and let the system automatically classify every menu item into 4 strategic categories based on popularity and profit margins:

STARS — High-performing favorites worth promoting
PLOWHORSES — Popular but low-margin items to reprice
PUZZLES — Hidden gems worth repositioning
DOGS — Candidates for menu removal

Get specific, actionable recommendations for each item backed by real data—not guesswork.

What You Get

4 Excel/Google Sheets Files — 2 blank customizable templates ready for your menu + 2 real-world case studies showing 72.1% average margins

Automatic Menu Analysis — Categorizes every dish and reveals profit gaps instantly

Strategic Recommendations — Clear actions: promote, reprice, reformulate, or remove based on actual performance

Complete Setup Guide (PDF) — Step-by-step instructions, data interpretation, and optimization strategies

Instant Digital Access — Download everything within minutes of purchase

The Results

• Reduce food waste and ingredient costs by 3-7% with optimized purchasing
• Increase revenue on your best sellers by 5-10% through targeted promotion
• Cut pricing errors by up to 90% with automated calculations
• Make weekly decisions backed by data, not intuition
• Take control of your menu and your profits

Perfect For

Food truck owners, restaurant managers, bar operators, chefs, kitchen staff, and anyone running a food service business who wants to stop guessing and start profiting from their menu.

Access & Support

Instant digital delivery—compatible with Excel and Google Sheets on all devices. Lifetime access with no subscriptions, no hidden fees, and free future updates included.

This description is ready to copy-paste into your product page and highlights both features and benefits clearly.